March 07, 2012

Pingram Founder: Why I Mashed Up Pinterest and Instagram

 
 

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via Mashable by Emily Price on 3/6/12


If you're a fan of Instagram and Pinterest, then get ready to fall in love with Pingram. Modeled after Pinterest, the site allows you to view Instagram photos in the same way you might browse through pins on Pinterest.

Mashable spoke to Italian web developer Gennaro Varriale, who created the mashup in just over seven hours one weekend.

"I love Instagram and use it frequently," Varriale told Mashable. "I also use Pinterest and I love collecting photos in boards. While I was searching [for] a way to pin my Instagram photo, I got this idea — A simple way to share Instagram photos with a clean interface, similar to Pinterest inside a vanity url page."

Much like on Instagram, you can browse through the photos of people you're following on Pingram and check out a feed of the top photos of the moment. Where the fun comes in is Pingram's Pinterest functionality. If you see a photo you like (or just want to share your own snapshots), you can pin pictures to Pinterest directly from the site.

Pinterest has been under fire recently for allowing the distribution of copyrighted content, and in response allowed websites to block content from being pinned. Flickr has also enabled blocking on its site, allowing photographers to stop their photos from being pinned.

Pinning on Pingram is only enabled on photos taken by other Pingram users, and there's also a special feed where you can just check out pinnable shots. Varriale says he disabled pinning for all other photos in order to respect Pinterest etiquette and to protect Instagram users who might not know the site exists from having their photos shared and distributed without their support.

If you sign up for Pingram and then decide later you don't want your photos shared, you can delete your account, which makes your photos once again unpinnable.

Varriale originally intended to create Pingram just for his use. While coding, however, he decided to make the service available for others as well. The response for Pingram has been overwhelmingly positive.

"I was surprised to see so many enthusiastic web reactions," Varriale said. "I have read many bloggers reviews in various languages and almost all positive feedback."

The feedback was so positive that most of his free time is now spent responding to messages, the first of which he received just four days ago.

SEE ALSO: Zuckerberg Likes App The Turns Facebook Into Pinterest

He also has a few ideas for mashups to create in the future, but for now says he wants to "focus on extending [the] features of Pingram." Varriale is already working on a new cleaner interface for the site and looking to add new features such as commenting, liking, widgets, and social integration in the future.

Have you tried out Pingram? What sorts of functionality would you like to see added to the site? Tell us in the comments.

More About: instagram, pinterest, Startups

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