March 25, 2011

Why Your Email Inbox Is Bringing Home the Bacon [INFOGRAPHIC]

 
 

Sent to you by nunok via Google Reader:

 
 

via Mashable! by Todd Wasserman on 3/22/11


Bacon (or "bacn") is known as the more legitimate cousin of spam. The big difference, though, is that bacon is something you ask for. Good examples of bacon include Google News updates, Facebook notifications and Groupon deals. In practice, the fact that you once signed up for bacon, though, doesn't make it much less annoying than spam.

If your email box seems to be bulging at the seams these days, bacon may be the reason, according to Unsubscribe.com, which finds a huge increase in "spam 2.0″ in the past few years. The appeal for marketers is obvious: It costs almost nothing to send bulk emails and the return for online retailers was $26 billion last year.

How to deal with the deluge? According to the infographic below, created by Unsubscribe.com and Infographicsworld.com, most people just delete. But why not unsubscribe? Read on to find out.

To view the full size, click the image.

More About: Bacon, email, infographic, MARKETING, spam

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