October 23, 2012

Pinterest Tops Facebook in Driving Ecommerce [VIDEO]

 
 

Sent to you by nunok via Google Reader:

 
 

via Mashable! by Joann Pan on 10/20/12


If you can't stop yourself from buying accessories, clothes, handbags, apartment decor and recipe ingredients after seeing them all in pins, you're not alone.

A recent survey of 7,431 online shoppers, conducted by BizRate Insights, reveals Pinterest motivates more online purchases than Facebook.

SEE ALSO: Zappos Recommends Products That Match Pinterest Boards

Pinterest vs. Facebook in Shopping Engagement

More than 70% of Pinterest's 10 million users told BizRate that they turn to the social pinboard for shopping inspiration and to keep up with trends. There's also better user engagement with brands on the photo-sharing website: 66% of users regularly follow and repin retailers. Only…
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More About: Facebook, ecommerce, pinterest, trending


 
 

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