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An insensitive tweet poking fun at President Barack Obama's late grandmother -- posted on KitchenAid's official U.S. account -- caught the eye of many Twitter users Wednesday night during the presidential debate.
"Obamas gma even knew it was going 2 b bad! 'She died 3 days b4 he became president'. #nbcpolitics," @KitchenAidUSA posted to 24,000 followers before quickly deleting the tweet.
Obama had mentioned his grandmother, Madelyn Lee Payne Dunham, during the debate. She died Nov. 2, 2008, just before Obama was elected president.
KitchenAid immediately issued this apology:
Deepest apologies for an irresponsible tweet that is in no way a representation of the brand's opinion…
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More About: 2012 Presidential Election, Twitter, brands
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